Since 1957, Casio has been a pioneer in the world of smart electronics, setting one benchmark after the other and conquering the globe with innovative watches, calculators, cameras and more.
Casio watches have reached iconic status since the launch of the first digital watch in the ’70s. Further refinement and future orientated product development lead to the invention of the world’s first smart watch. ”Casio launched its digital watch featuring touch screen operated organiser, phone and notepad functions in the ’90s, a time when no one ever heard the term smart watch,“
says Kai-Christian Helms, marketing manager watch at Casio Europe.