Customer’s focus or customer-focus? Miller Heiman Group frontline research puts customer experience right at the centre of all sales. The customer as a person is a unique partner for any interaction related to sales. Ideally, the experience, or ‘customer journey’, spans from a successful marketing strategy via the actual contact/service to the final conclusion/purchase. The latest research has shown that long-term oriented values in customer service eventually lead to greater revenue and sustainable company growth. The new comprehensive approach of the Miller Heiman Group supports clients from organisation to talent assessment and management through to process consulting, by using the latest in digital training methods. The firm offers solutions for any challenges an enterprise might face within the sales and service division.

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